OceansMall secures $150,000 from GBHub Africa to digitize Ghana’s seafood supply chain.

OceansMall, the agritech startup revolutionizing seafood logistics, has secured $150,000 in convertible debt from GBHub Africa to expand its operations and digital platform, Pinwheel. The investment also includes technical assistance and market access support, enabling the company to scale its cold chain logistics and strengthen its reach across coastal fishing communities.

Founded in 2021 by Caroline Pomeyie, OceansMall is solving a major pain point in Ghana’s fisheries industry: post-harvest losses. According to Ghana’s Ministry of Fisheries and Aquaculture Development, the country loses up to 30% of total fish caught annually due to inadequate storage and distribution infrastructure. These losses amount to tens of millions of dollars and disproportionately affect small-scale fishers who lack access to reliable markets.

OceansMall addresses this by linking fisherfolk directly to restaurants, hotels, and consumers via its proprietary digital platform, Pinwheel. The platform allows users to track inventory, coordinate logistics, and ensure timely, temperature-controlled delivery of seafood — improving quality, reducing waste, and increasing fisher income.

“What makes this partnership even more remarkable is how swift and seamless the process was,” said Caroline Pomeyie, founder of OceansMall. “GBHub clearly understands the realities Ghanaian businesses face—from infrastructure gaps to financing bottlenecks—and has tailored their approach to truly support our growth journey, not slow it down.

This investment not only fuels immediate operational growth and long-term innovation but also turns the tide for fisheries in Ghana. We are ready to lead the next wave!”

The Executive Director of GBHub Africa, Nelson Madiba Amo,  expressed GBHub’s confidence in the ability of OceansMall to contribute towards improving the livelihoods of fisherfolks, reducing losses recorded from high fish harvests and improving access to processed fish products in the market. Nelson  added that this is just the beginning of many of such investments to enhance Africa’s agrifood systems.

This marks GBHub’s second strategic investment since launching its $10M seed-backed fund focused on Africa’s food systems.